Selling in the Winter

There are not many things more stressful than listing your house in the middle of the winter!  the short days, unpredictable weather and bitter cold make it hard to attract buyers, and in all honesty there aren’t as many buyers in the market for a new house during the winter. IN reality, not everyone has the luxury to wait until the spring/summer to list.  So when meeting with new clients, I always tell them the way to make your house stand out when the market is slow is to stage..  It sounds like a simple concept – make your house look its best at all times.  Staging in the winter can be a little more time consuming but if you do it right, I promise, it will pay off!

Here are just a few winter tips to help get your house ready to sell:

  1. Warm up your house – you want your house to give off the warm and cozy vibe – warmer homes make the house feel homey and welcoming
  2. Clear the paths – Keep your driveways and walkways ice/snow free – curb appeal is the first indication that your home has been well maintained.
  3. Take advantage of natural light – this is important all year around. You want to make sure your windows are clean and your blinds/curtains are open to let in as much natural light as possible.  Replace all old light bulbs with the highest wattage possible to maximize the light coming in

With a reduced number of buyers in the winter season, its even more important for your house to show its best and stand out!